About us
MEMBER OWNED
New Zealand Farm Assurance Incorporated (NZFAI) is owned and funded by its members, who collectively represent over 95% of New Zealand's beef, sheep, deer, and wool production.
NZFAI owns and manages both the New Zealand Farm Assurance Programme (NZFAP) and New Zealand Farm Assurance Programme Plus (NZFAP Plus). These are voluntary, independently audited, nationwide farm assurance programmes.
In 2021 wool companies joined NZFAI and a new wool facility and exporter traceability standard was implemented, to ensure the integrity of certified wool products.
Management of New Zealand Land Transport Assurance (NZLTA) was incorporated under NZFAI in December 2024, consolidating supply chain assurance for red meat and wool under one organisation.
TIMELINE
2017
NZFAP launched as national standard under the Red Meat Profit Partnership (RMPP).
2020
NZFAI established and takes ownership of NZFAP.
2021
NZFAP Plus launched. Wool facility and exporter traceability standard implemented.
2024
Management of NZLTA incorporated under NZFAI, to complete supply chain assurance.
PRODUCT ASSURANCE
If it’s NZFAP certified, you can be sure it’s naturally good.
Our programmes provide confidence and certainty, not only to meat and wool companies, but also to millions of consumers worldwide, that products from New Zealand's certified sheep, beef and deer farms are of premium quality, trusted, and safe.
GET TO KNOW US
Our people
Craig Hattle
CHAIR
Craig Hattle is an experienced independent chair and director with more than three decades of governance, agribusiness, and assurance experience in New Zealand and internationally. He holds a Bachelor of Agricultural Science and an MBA, and is a Chartered Fellow of the Institute of Directors in New Zealand.
He currently serves as Independent Chair of Carefirst, Osflo, FBT Ltd, and Parininihi ki Waitotara Farms LP, and as an Independent Director of Egmont Seafoods Ltd. His governance work is complemented by earlier executive and ownership roles in agronomy, horticulture, and international agricultural development.
Craig brings deep farm assurance expertise through more than 16 years as a technical expert with JASANZ on the GlobalG.A.P. scheme. He has a strong understanding of accredited assurance systems, audit integrity, and the role credible standards play in building trust with farmers, processors, retailers, and international markets.
His experience aligns closely with NZFAI’s focus on practical, credible assurance that supports farmer experience, audit consistency, and confidence in New Zealand’s red meat and wool sectors.
Megan Harding
CEO
Megan joined NZFAI in 2021 as General Manager before stepping into the CEO role, and has been instrumental in growing and strengthening the organisation.
Prior to joining NZFAI, Megan held senior leadership roles across the primary sector, including Acting CEO of the Red Meat Profit Partnership (RMPP) a seven-year, $64 million Primary Growth Partnership programme, where the development of NZFAP was one of the key outcomes delivered. She also served as Operations Programme Manager at Beef + Lamb New Zealand.
Megan is known for her strategic thinking, financial acumen, and her ability to build strong relationships across government, industry, and farming communities.
General enquiries:
Email: info@nzfap.com
New Zealand Farm Assurance Incorporated
Registered office:
Level 4, Wellington Chambers
154 Featherston Street
PO Box 121
Wellington 6140
New Zealand